Business
Relationship building is important in Bulgaria, and
initial meetings may be used as an introduction, after which more
business-related meetings can be planned. Face-to-face meetings are
therefore preferred over communication by email, fax or phone. The
use of English in business is increasing, however the services of a
translator might be required, and presentations should include the
use of visuals where possible. Introductions include firm
handshakes, and the exchange of business cards; dress should be
conservative business attire and punctuality is expected. Business
hours are generally 9am to 6pm Monday to Friday.
