Business
Business protocol in Portugal generally follows that of
the rest of modern Europe. However, in rural areas, and when
dealing with the elder generation, people may still cling onto
customs of the past. Formal dress is necessary only in banking,
government or law; otherwise smart-casual attire will suffice, and
is often how the host may dress. However, being a fashion conscious
country means that it may simply be easier to dress in a
conventional formal manner. Handshakes for men and women are the
common form of greeting. Face-to-face relationships are preferred
but this is changing. It is a good idea to be punctual for all
meetings, which may be over lunch, or a simple to-the-point meeting
depending. Printed material should be available in both English and
Portuguese. Business cards are often exchanged. Business hours vary
but are generally 8.30am to 1pm and 3pm to 6pm Monday to
Friday.
